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| 21. | 
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|  | The Brand Bubble: The Looming Crisis in Brand Value and How to Avoid It
Authors: John Gerzema, Edward Lebar
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ASIN: 047018387X
Publication Date: October 13, 2008 (In 6 Days)
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| 22. | 
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| | Commercializing Successful Biomedical Technologies: Basic Principles for the Development of Drugs, Diagnostics and Devices
Author: Shreefal S. Mehta
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ASIN: 0521870984
Publication Date: June 2, 2008
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| 23. | 
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| | Principles of Advertising and IMC (The Mcgraw-Hill/Irwin Series in Marketing)
Author: Tom Duncan
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Sales Rank: 122500
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ASIN: 0072537744
Publication Date: January 23, 2004
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| 24. | 
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| | Professional Pharmaceutical Selling
Author: Jane Williams
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ASIN: 0970415370
Publication Date: July 26, 2005
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| 25. | 
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| | Pharmaceutical Marketing: Principles, Environment, and Practice
Authors: Eugene Mick Kolassa, James Greg Perkins, Bruce R Siecker
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ASIN: 0789015838
Publication Date: March 1, 2002
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| 26. |  | | Merchandising: Theory, Principles, And Practice
Author: Grace I. Kunz
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Sales Rank: 405620
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ASIN: 1563673533
Publication Date: May 31, 2005
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| 27. | | | Principles of Microeconomics: Study Guide, Third Edition
Author: Gregory Mankiw
List Price: $29.95
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ASIN: 0324174616
Publication Date: February 2003
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| | Marketing Principles and Practices: An Introductory Approach, Second Edition
Author: Vernon R. Stauble Ph.d.
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ASIN: 0977052885
Publication Date: March 15, 2007
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| | Principles of Advertising & IMC w/ AdSim CD-ROM
Author: Tom Duncan
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ASIN: 0073049719
Publication Date: June 26, 2004
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| 30. | | | Retailing Principles: A Global Outlook
Authors: Lynda Gamans Poloian, Dorothy S. Rogers
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Sales Rank: 473742
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ASIN: 1563671921
Publication Date: January 2003
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